Beaverbrooks opens newly refurbished Basingstoke store

Jewellery chain Beaverbrooks opened its new refurbished Beaverbrooks store yesterday, as part of the company’s initiative to invest in local towns and refresh existing stores.

The new-look 2,120 sq ft store is located in Festival Place Shopping Centre and was unveiled to the public on Wednesday 11 November at 10am.

It will showcase watch brands including Omega, Breitling and TAG Heuer, and features a personal shopping experience, where customers can sit down with the store’s sales team for a one-to-one consultation.

Ben Reilly, store manager, said: “We’ve been trading in a temporary unit since August while our stunning new showroom was being transformed and it feels great to be back in our newly refurbished store with all the team, ready for Christmas.

“Opening day was a huge success and we got some lovely feedback from local shoppers. We have a very loyal customer base and so we’re really excited to be able to offer an even better Beaverbrooks experience.”