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Global lifestyle brand Fiskars Group has appointed ex-Louis Vuitton president Daniel Lalonde as the new CEO of Business Area Vita and a member of the Fiskars Group leadership team.

In his new role, Lalonde will oversee Vita, Friskars Group’s luxury jewellery division, which features an extensive portfolio including brands like Georg Jensen and Waterford.

He will assume his role on 14 April 2025, reporting to Fiskars Group’s president and CEO, Nathalie Ahlström.

He has worked in CEO positions in Flos B&B Italia Group, SMCP (Sandro, Maje, Claudie Pierlot and Fursac) and Ralph Lauren.

Prior to these positions, he had a 10-year career at the LVMH Group, working as president and CEO of LVMH Watches and Jewellery North America, president and CEO of Louis Vuitton North America and as global president and CEO of Moët and Chandon and Dom Perignon.

Lalonde said: “I am thrilled to join Fiskars Group and Vita which has an outstanding portfolio of heritage brands in the luxury and premium categories. With brands such as Georg Jensen, Royal Copenhagen, Wedgwood, Waterford, Iittala and many more, there is incredible potential to increase consumer desire and further develop these brands into global design icons.”

Ahlström, Fiskars Group’s president and CEO, added: “I am excited to welcome Daniel to our team as the new CEO of Vita. Daniel is a perfect fit to lead Vita, considering his extensive experience from CEO roles in world-class luxury and consumer brands, both in Europe and the United States.

“During the recent years and in line with our strategy, Vita has gone through a genuine transformation. We have carefully built foundations and I am convinced that Daniel will bring visionary leadership to Vita to tap into long-term growth opportunities.”

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