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The brand launched its official ‘Wish’ bead, which will be sold exclusively through Ernest Jones and H Samuel jewellers nationwide, retailing for £55, with £12 of every bead sold to be donated to the charity.
The launch event was held at the glamorous Corinthia Hotel and guests enjoyed music from model and DJ Joy Vieli whilst viewing the new charity bracelet. Guests at the event included Jaime Winstone, Jo Wood, Henry Conway, Alexandra Burke, Natt Weller, VV Brown, Meg Matthews, Francis Boulle, Amber Atherton and Emily Biggs of the band Parade.
Champagne and festive canapés, together with a specially created ‘Christmas Wish Cocktail’, were also served.
