MY iMenso has announced model Carmen Electra as its new brand ambassador, following its investment in the UK market.
Electra, who reportedly jumped at the opportunity, said: “I love to look trendy and just a tad different every day.” MY iMenso’s concept is a sterling silver medallion on a chain which can be opened on both sides. This then allows the wearer to choose an ‘insignia’ to insert into the medallion, giving each jewel a personal and unique touch.
The firm said: “[Electra’s] style thesis went hand in hand with the MY iMenso concept.” The product is available in gold-plated, silver, crystals, and an option to personalise with your name, a short message or simply a pre-made design.
Written by Alexandra Holt