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Scotland’s Trade Fair visitor numbers up by 15%

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The organisers of Scotland’s Trade Fair have announced the show enjoyed a rise in visitor numbers of nearly 15 per cent, and with high quality buyers in attendance, exhibitors reported a healthy number of enquiries.

Over the three-day period in January, 4000 buyers attended the show, up almost 500 from last year’s attendance of 3517 – a strong indicator that the economy is gathering pace. In a statement, the organisers said: “The overwhelming feeling among exhibitors was that buyers were more serious and keen to work closely with producers rather than just place orders here and there”.

They added that because the recession had “knocked back those less successful businesses”, exhibitors had reported an increase in professionalism from buyers in terms of pricing, deliveries and flexibility in producing what the consumer demands. An emphasis was also placed on bespoke products.

Exhibitor Jill Henderson, from Scott Inness, said: “Confidence in buying is returning with many retailers adding value to their outlet, with either an online shop, a café attached to the outlet or creating products unique to them. Producers…are adapting to be flexible with orders and work with buyers to give them exactly what they want.”

The show’s director, Mark Saunders, said: “Every business, however big or small, has had to become more efficient and lean in the last few years, but reports from visitors [are] that Scotland’s Trade Fair provides a perfect platform in a relatively small arena in which to purchase some highly desirable goods.”

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