Birmingham casting and rapid-prototyping firm, Weston Beamor, has announced that it will once again be sponsoring an award at New Designers, the annual exhibition showcasing work of newly graduated designers from the UK\u2019s leading universities.\r\n\r\nThe Weston Beamor Award for \u2018The Most Innovative Use of CAD in Jewellery Design\u2019 will be made during Part 1 of the exhibition which will take place at the Business Design Centre in Islington from 25 \u2013 28 June.\r\n\r\nNew Designers, which is supported by a number of big name brands such as Sanderson, Hallmark and Proctor & Gamble, showcases the work of more than 3,000 of the most talented, newly graduated designers from the UK\u2019s leading universities over two separate weeks.\r\n\r\nThe show has eight distinct \u2018design zones\u2019 of which jewellery and metalwork is one. The winner of the Weston Beamor prize will receive a week\u2019s work experience with the company and \u00a31,000 in cash.\r\n\r\nVickey Leyshon (Gecko\u2019s head of design), Guy Sheppard (of the designer\/retailer Guy and Max), and Stephen Einhorn (of the eponymous design\/retail firm) have been appointed by Weston Beamor to act as its judges in the competition. The award will be presented at a VIP event to be held at the exhibition on the evening of 25 June.\r\n\r\nWeston Beamor\u2019s head of business development, Glen Day, said: \u201cInnovation, technology and great design are central to Weston Beamor\u2019s ethos and we employ a number of talented jewellery and metalwork graduates in a range of different roles.\r\n\r\n\u201cWe are always interested in ways of pushing the boundaries of technology and have been extremely impressed by the calibre of previous winners of this Award. CAD is now central to jewellery production and the industry is only as good as the new talent coming into it. As a business we are keen to support this in every way we can.\u201d\r\n\r\nPHOTO: Shows the work of Hamish Dobbie winner of last year\u2019s Weston Beamor prize at New Designers.