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Watchfinder has announced a record-breaking year in 2014, chalking up annual turnover of £36m.
The company has been profitable since founding in 2002, however growth over the past year has been more rapid thanks to a round of external investment, a new store opening, growing trust in the brand, and increased consumer confidence in buying online.
Watchfinder has also earned a Trustpilot score of 9.8/10 based on 3,087 customer reviews in recent years.
The firm says 22% of its customers make a repeat purchase, and part exchange has consequently been a focus.
The opening of a second bricks and mortar boutique in Bluewater Kent in December 2014 brought in a total net sales figure of £4,375,580 for the month.
The brand’s in-house servicing video also enjoyed viral success with over 1.4m views on YouTube, making it one of the most watched Rolex videos in history. This has resulted in Watchfinder having more Google searches than Watches of Switzerland, Mappin & Webb, Watches.co.uk, Patek Philippe, Panerai and Raymond Weil.
With over £140m worth of pre-owned watches sold to date, Watchfinder says it is planning for further aggressive growth with additional UK boutiques.
The firm predicts turnover in excess of £100m by 2018.
