Laing Edinburgh to stock IWC Schaffhausen

Independent jeweller Laing Edinburgh has announced that it set to stock luxury watch brand IWC Schaffhausen.

The store announced that it has introduced the brand’s new 2015 Portugieser collection to its offering, which comes with a host of technological and design modifications as well as new features.

The watch’s newly designed annual calendar features its new in-house manufactured automatic calibre 52 featuring a seven day power reserve and bi-directional winding. In addition, there have been changes to the Portugieser case with more flowing lines and the introduction of hand-finished Santoni straps.

Michael Laing, chairman, said: “We are proud to partner with IWC Shaffhausen, one of the world’s leading Swiss brands in the luxury watch sector. With an international reputation for its iconic timepieces such as the Portugieser, IWC employ the finest craftsmen and have created outstanding collections for all occasions.

“Many of our customers have already been enquiring after the brand so we’re delighted to welcome the collections in-store.”

Simon Chambers, IWC UK brand director, said: “Laing Edinburgh provides a perfect fit for IWC, a company that reflects both our brand values and our customer’s expectations. With the new store opening in George Street, Laing is the perfect partner for our brand providing an elegant and luxurious showcase for our latest watch collections.”