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Minute and Azimut “praised” at debut London Fashion Weeks Men’s showing

Azimut

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Upcoming watch brand Minute and Azimut “drew praise” for its designs at the recent London Fashion Week Men’s.

It was the Clerkenwell-based brand’s first appearance at the event which took place between 8 and 12 June.

Minute and Azimut featured its Bisham collection at the fashion event, which is inspired by the 1960s and features interchangeable straps.

Nick Underwood, sales manager, said: “We are delighted to have been able to share our story with such a range of people from different industries, countries and professions. We hope that the friends we have made at the show will allow us to spread the word of Minute & Azimut both nationally and internationally.”

The brand, which launched in June of last year, also appeared at Clerkenwell Design Week last month.

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