Tiffany and Co has launched its first men’s engagement ring collection, as the group celebrates Pride Month 2021.
The Charles Tiffany Setting, named after the group’s founder, contains a sleek, modern, and carefully crafted design to mirror its sister engagement ring, the Tiffany Setting.
A titanium and platinum ring, all of the pieces are set with a centre diamond, with the emerald and square cut emerald styles chosen for their architectural forms and the round styles offering a classic cut.
Tiffany and Co said that the collection continues the house’s “long-standing legacy in love and inclusivity” as it welcomes new practices for companions to mark their bond.
In addition to the Charles Tiffany Setting launch, the group has commenced a “stand for love” campaign to celebrate the month.
The campaign features New Yorkers from the LGBTQIA+ community, speaking of what they stand for in a short video.
Directed by New York-based film and commercial director Will Schulter, the film went live on 1 June 2021, and is available across the firm’s social media channels and media partnerships.