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Daniella Draper opens permanent London store

After a successful pop-up store at Duke of York Square in 2018/19, the Lincolnshire-born jewellery brand made the decision to secure a permanent location in the capital

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Sustainable jewellery brand Daniella Draper has announced that it has opened a permanent
store in King’s Road in time for Christmas.

After a successful pop-up store at Duke of York Square in 2018/19, the Lincolnshire-born jewellery brand made the decision to secure a permanent location in the capital.

Manufactured in the UK using 100% recycled gold and silver, the luxury jewellery brand has been certified by Positive Luxury as a “brand to trust”.

Daniella Draper, founder, said: “The whole team are so excited to have opened in London and particularly on the King’s Road. To be able to have a physical presence in the South of England is really important to us.”

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