Retailers

Laings unveils new fine jewellery and diamonds collection

Amongst the handcrafted pieces includes an 18ct white gold diamond necklet with 37 pear cut diamonds (£78,200)

Laings has unveiled a new fine jewellery and diamonds collection which includes “one-of-a-kind” pieces, designs and gemstones.

Amongst the handcrafted pieces are an 18ct white gold diamond necklet with 37 pear cut diamonds (£78,200), 18ct art-deco inspired emerald and diamond ring (£27,900) and 18ct white gold sapphire and diamond oval cut statement earrings (£22,995).

Laings has also transformed each of its showrooms for Christmas and has launched an in-store activation with the British Heart Foundation.

The partnership will aim to help bring people together, giving clients the opportunity to send a special message through its showroom post boxes.

The charity initiative will see £10 donated by Laings for every letter received at its Glasgow, Edinburgh, Cardiff and Southampton showrooms, and through its website.

Stuart McDowell, managing director of Laings, said: “Reflecting on what has been a challenging year for most, this year, more than ever, we must cherish the precious moments spent with our loved ones.

“Family is at the heart of Laings, and we feel the festive season is the perfect time to bring everyone closer together. Our winter campaign does just that – encouraging us to treasure the moments we get to spend together and creating memories which last a lifetime.”

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