Watch auction house Phillips has achieved a new world record for the highest result achieved for an Omega timepiece sold at auction.
The auction house sold a white gold Omega watch formerly owned by American singer Elvis Presley, for a final result of $1.8m (£1.3m). The wristwatch had been gifted to the ‘King of Rock ’n’ Roll’ by RCA Records in 1961 to commemorate the sale of 75 million records.
Several collectors attempted to acquire the item, however the Omega Museum purchased the watch to bring it back to their headquarters in Bienne, Switzerland, as the latest addition to a growing collection.
Aurel Bacs, senior consultant at Phillips, said: “It was a true honour to offer at auction this superb vintage Omega wristwatch owned and worn by Elvis Presley, the ‘King of Rock and Roll’. The world record result stems from the incredible combination of Elvis’s global appeal, its extraordinary provenance, and one of the most sought after collectors’ brands – Omega.”