Phillips launches private selling platform for jewellery

Phillips has announced the launch of Flawless, a new online destination offering jewels for immediate purchase, located through the auction house’s website. 

The group said it marks the “next exciting step for the company’s fast-growing jewels department”.

The launch of Flawless will showcase 12 high and fine jewellery creations by Shaun Leane, available for private sale from 24 September 2020. 

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The collection includes Leane’s “most iconic” fine and high jewellery designs, as well as new bespoke pieces, created to mark the 21st anniversary of the House of Shaun Leane. 

The inaugural offering on Flawless also features pieces by Cartier, Chaumet, Mauboussin, Tiffany and Co., and Van Cleef and Arpels.

 Paul Redmayne, head of private sales, jewellery, said, “Dovetailing with Phillips’ global Jewels department, Flawless provides an additional platform for both online and offline sales for anything from a 1 carat engagement ring, a 10 carat Vivid Pink diamond, or an Art Deco Tutti Frutti Cartier bracelet, thus enabling us to engage instantly with collectors 365 days a year in the medium of their choice – WhatsApp, WeChat, text, email, phone, etc. 

“In addition, Flawless will showcase the jewellers of today and tomorrow, giving them their rightful voice in what is traditionally a heritage market.” 

He added: “As we continue our mission of championing the best in jewellery design, it is an honour to celebrate the launch with 12 exceptional jewels created by Shaun Leane, a remarkable innovator and trailblazer. 

“His genre-defining jewels have a powerful, emotive and often poignant beauty – reflecting the romance, unstoppable force and compelling contradictions of the natural world.”

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