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Domino enjoys successful launch event

Domino welcomed over 40 guests from 25 different retail outlets throughout the UK to the launch of its latest 32-piece platinum bridal collection, created in conjunction with Platinum Guild International (PGI), which took place in Birmingham on 27 March.
Domino enjoys successful launch event

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Guests heard presentations from Domino’s chairman Patrick Fuller; head of product development and national accounts Naomi Newton-Sherlock; and sales and marketing manager Andrew Sollitt, who between them explained the design concepts behind the new collection and the marketing support available to assist those who stock it to sell it through.

Attendees also received a taster training session in the art of selling platinum from professional sales trainer Christine Knott, and a tour of Domino’s.

The bridal collection comprises six individual suites of jewellery, all of which have matching engagement and wedding rings, and some also offer pendants and earrings. The collections are entitled Lotus, Sway, Entwine, Laurel, Chateau and Olympia.tate-of-the-art manufacturing facility where the collection is made.

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