Marketing
Effective marketing is essential for success in the UK jewellery industry, helping retailers, designers, and suppliers connect with customers and stand out in a competitive market. From digital strategies and social media campaigns to traditional advertising and in-store promotions, the landscape is constantly evolving. Jewellery Focus delivers expert coverage on marketing trends, case studies, and insights tailored to jewellery trade professionals. Our reporting explores how businesses across the supply chain are leveraging marketing to drive sales, build brand loyalty, and adapt to shifting consumer behaviours.
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Sep- 2025 -9 SeptemberRetailers
Laings unveils new Whispers of Nature’s Beauty collection
Jeweller Laings has launched its new Whispers of Nature’s Beauty autumn jewellery collection that reflects its “heritage and craftsmanship”. The designs are inspired by the landscape of northern Scotland, including the hills of Glencoe and seasonal changes such as autumn foliage. The range features diamonds, platinum and yellow gold, as…
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Aug- 2025 -29 AugustDesigners
Gemopia to unveil new collection at the Jewellery Show
Manufacturer Gemopia, represented by distributor NYSA Creations, has announced that it will unveil its newest collection at the Jewellery Show, the first time it will exhibit at the show. The collection comprises gold jewellery across a variety of purities ranging from 9- to 22-carat, alongside silver and brass items, as…
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28 AugustRetailers
Pandora launches new Talisman and Minis charm collections
Jewellery brand Pandora has unveiled two new collections, Pandora Talisman and Pandora Minis, which update its signature charms with “contemporary” designs and “symbolic” motifs. The Pandora Talisman collection features 12 engraved medallions inspired by ancient coins. Each piece carries Latin inscriptions, including amor vincit omnia (‘love conquers all’) and per…
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28 AugustDesigners
Andre Michael to unveil crushed gem jewellery range
Hatton Garden-based supplier Andre Michael has announced that it will unveil its “Crushed Collection”, at the Jewellery Show on 31 August and 1 September. The new collection will comprise rings and pendants featuring crushed natural coloured gemstones and diamonds. The jewellery features crushed natural emeralds, rubies, sapphires or diamonds. The…
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15 AugustRetailers
Pandora reports 8% organic growth in Q2 despite macroeconomic headwinds
Pandora has reported 8% organic growth in the second quarter of 2025, with revenues rising to DKK 7.05bn (£800m) despite foreign exchange, tariff and commodity price pressures. Like-for-like (LFL) sales were also up 3%, while network expansion contributed 5% to growth. LFL sales rose 8% in the US and 6%…
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11 AugustRetailers
Gemfields sells Fabergé to SMG Capital for $50m
Gemfields has announced the sale of luxury jewellery brand Fabergé to US-based SMG Capital for $50m (£37.2m). The company will receive $45m (£33.5m) on completion of the deal, expected on 28 August, and a further $5m (£3.73m) in quarterly royalty payments at 8% of Fabergé’s revenue. According to Gemfields, the…
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7 AugustRetailers
Kit Heath expands retail footprint with new partnerships
Jewellery brand Kit Heath has strengthened its retail presence with the return of two key stockists, TH Baker and David Christopher, as it targets regional growth and renewed visibility across the UK. The company said the partnerships marked a “significant step forward” as it sought to increase in-store availability in…
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Jul- 2025 -31 JulyManufacturers
De Beers swings to $189m loss in H1 as prices and demand weaken
De Beers has posted an adjusted EBITDA loss of $189m (£142.9m) for the first half of 2025, compared with a $300m (£226.9m) income during the same period in 2024. The group said the loss was driven by a falling rough diamond price index and the sale of specific assortments at…
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25 JulyRetailers
Hettich Jewellers appoints new chief operating and marketing officer
Hettich Jewellers in Jersey has appointed Kristen Kelby as its new chief operating and marketing officer. Kelby brings more than 20 years of marketing and leadership experience across the luxury, retail and drinks sectors. She previously served as global managing partner for employer branding and marketing at Chapter 2, where…
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23 JulyTrade Organisations
WFDB calls for united front to support natural diamonds
The World Federation of Diamond Bourses (WFDB) president Yoram Dvash has called for a united front in response to the growing market share of synthetic diamonds, which now account for more than 20% of global jewellery sales. According to the WFDB, the rapid growth of lab-grown diamonds is reshaping the…
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