Assay Office lab sponsors fashion section of Gift of the Year Awards

With the second round of judging taking place at The Giftware Association’s Birmingham headquarters on 10 January, the Assay Office is perfectly positioned to provide its expertise to the process of fashion jewellery production.

It is also prominently placed to sponsor the section, as The Assay Office provides a comprehensive and ever growing range of testing and quality assurance services for fashion jewellery, accessories, textiles and leather goods to help protect both the consumers and manufacturers.

Testing includes: nickel, cadmium, lead, colour fastness, azo dyes, formaldehyde and fibre composition testing – which all provide the basis for the quality of the merchandise; an integral part of the awards.

Winner are the latest and most original, innovatively designed products which The Assay Office believe to be “essential” to the on-going success of the fashion jewellery and accessories sector.

Marion Wilson, Sales and Marketing Director said of the sponsorship “The Laboratory at The Birmingham Assay Office works closely with many suppliers of Fashion Jewellery and Accessories.

“The success of the industry relies upon its continual innovation and production of high quality products and sponsoring an award that encourages this seemed a very appropriate way to support this sector.”

The 2013 Gift of the Year awards were launched at Autumn Fair International 2012 and the products that have been shortlisted are now being shown through its website.