The new site allows customers to log in to their trade accounts to place stock orders, and also orders for marketing supplies such as catalogues, promotional strut cards and product guarantee cards.
Managing director Henry Deakin said: “We designed the website so that our trade customers have access to everything they need 24/7. As a growing business it’s important for us to offer our customers an alternative way to browse our collection and place orders. So far the trade area of the website has been really successful with customers ordering marketing materials and viewing our bestsellers.”
The new website also features a ‘How Our Cufflinks Are Made’ video on the homepage, and the Deakin & Francis blog.
Deakin & Francis customers can contact Samantha Bright firstname.lastname@example.org to request a trade log in for the website, or visit www.deakinandfrancis.co.uk for more information.