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Jewellery retailer Allum & Sidaway has opened a new flagship store in Salisbury city centre.
Having been in Salisbury for over 40 years, Allum & Sidaway’s new store is located in a grade II-listed building and spread across two floors. Across two floors, it will showcase fine jewellery, a brand boutique, a bridal lounge, a watch gallery and a prosecco bar.
The shop-fit is inspired by Bond Street and includes British craftsmanship, such as a spiral staircase, bespoke cabinets, and digital technology to enhance the customer experience.
Jason Allum, managing director, said: “We had the vision of creating a true retail destination and an unrivalled shopping experience for the area. We hope that the design and features of the new store combined with the wealth of passion and experience that manager Paul Lewis offers will be a winning formula.”
To mark the opening of the new store, Allum & Sidaway held a VIP preview evening, complete with magician and grand prize draw with one lucky winner scooping a £1,000 shopping spree.
