Tiffany and Co has revealed Anya Taylor-Joy, Eileen Gu, and Tracee Ellis Ross as the group’s three new global house ambassadors.
The trio debuted for the 2021 Tiffany T1 campaign “Give Me the T”, which launched across the firm’s platforms on 15 June.
New additions to the T1 collection over the past year include new bracelet, earrings, and pendant styles, as well as 18k white gold iterations.
The campaign also sees Tiffany and Co’s brand ambassadors layer the “Give Me the T” designs with other T1 pieces, including a choker with almost 250 diamonds totalling 13 carats.
Ross claimed that “to be the face” of Tiffany while representing the T1 collection “is a dream come true.”
She added: “Shooting the campaign was a welcome moment of inspiration and glamour after the challenging year that we’ve all experienced.”
Following the campaign, which was shot by Mario Sorrenti in New York City, Taylor Joy and Gu will feature in Tiffany’s upcoming “Knot Your Typical City” collection campaign, set to launch in Autumn 2021.
Gu said: “Wearing a beautiful piece of jewelry, especially one that is meaningful or motivational in a personal sense, is an inexorable feeling—it’s empowering, inspiring and exciting to express myself, to feel seen and heard without having to utter a single word.
“I’m obsessed with the balance between elegant simplicity and striking boldness that the new T1 collection offers.”