Jacobs the Jewellers has won the ‘Pride of Reading’ award at a gala ceremony hosted by local born Chris Tarrant on Friday 3 November.
The business scooped the 2017 ‘Business in Action’ Award for Reading businesses with fewer than 50 employees.
The award is in recognition of the outstanding contribution and fundraising Jacobs the Jewellers has carried out in the Reading community over the years.
The third generation family business was anonymously nominated with the final decision being made by a panel of independent judges.
The King Street central Reading business has a record of fundraising over many years, supporting local charities such as The Royal Berkshire Hospital, Launchpad, Rotary, Finchies and Reading Voluntary Action.
On top of this, co-owner Adam Jacobs has previously chaired the Business Improvement District, and now Reading UK; the economic development company for the town, as well as being on the Reading Chamber of Commerce Council.
Adrienne Jacobs has been the chairwoman for Thames Valley Lady Taverners for the past five years, raising tens of thousands of pounds for children in the area. Husband Ian Jacobs a local magistrate and Rotarian, also remains involved in the business today.
Adam Jacobs said: “We were completely surprised to win! We’ve been established and independent for almost 70 years with Reading being very good to us. It’s essential we put something back. All of us contribute to the community in some way, it’s part of our DNA.
“We’re very grateful to all our customers who have trusted us over the years and of course of our team without whom we couldn’t have the impact we do. We’re very lucky to have won a number of local and national awards for our retail skills – this one is special because it’s about our community.”