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Henryka sales manager nominated for NAJ award

Silver and natural gemstone jewellery brand Henryka has announced that its sales and trade accounts manager, Hollie Francis, has been shortlisted for a National Association of Jewellers (NAJ) Award.

Hollie started working with Henryka in August 2011 as its sales and marketing manager before transitioning to trade accounts manager in 2016.

To be considered for the award shortlist, NAJ members are required to show sales success and business development in the period between July 2016 to June 2017. For the Sales Person of the Year category, nomination criteria centred on evidence of exceptional service, innovation and adaption to clients’ needs and significant achievements during this time frame.

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Since 2016 she has introduced staff incentive schemes and a tailored replenishment strategy for partners.

During the 12-month period stipulated by the NAJ Awards, Henryka stepped into the wholesale space and completely rebranded its business with the introduction of new jewellery collections and an overhaul of its own-brand boutique in Hereford.

Francis said: “It is incredibly humbling to have my hard work and passion for Henryka and its customers recognised in this way. The period from July 2016 to June 2017 was full of new and exciting challenges for me, especially taking the step into wholesale. Now, I am proud to say that Henryka has more than 50 trade accounts, and we are always developing new ways to keep our existing customers happy while enticing new ones to our signature aesthetic.”

Winners of the NAJ Awards 2017 will be announced at the Benevolent Society Ball on 7 December.

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