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Goldsmiths partners with TAG Heuer for one of a kind design

The ‘Exclusive for Goldsmiths’ TAG Heuer Aquaracer will retail at £1,900

Luxury high street jeweller Goldsmiths has joined forces with Swiss watch brand TAG Heuer to design a unique watch limited to only 250 units.

The ‘Exclusive for Goldsmiths’ TAG Heuer Aquaracer will go on on sale at £1,900, and the design is a product of the first exclusive collaboration between the retailer and watch manufacturer.

Craig Bolton, executive director for Goldsmiths, said: “We wanted to work with one our most important brands to provide our customers with a really great sports watch that has all the performance features you’d expect but is also exclusive to Goldsmiths.

“We chose the Aquaracer Chronograph, with a robust quartz movement, 43mm stainless steel case and 300m water resistance because it already appeals to our customers in its standard form.

“Then, working with the design team at TAG Heuer we challenged ourselves to bring out sporty elements of the watch by introducing the colour red to the chrono hands and also the ‘Aquaracer’ script on the dial.

“These red elements really stand out and provide a more eye catching and purposeful look to the watch. And, with only 250 being made in a numbered series we feel the exclusivity of a limited edition along with the upgrades to the dial make this the must-have sports watch for our customers.”

The TAG Heuer Exclusive for Goldsmiths Aquaracer watch is now available in UK showrooms including Glasgow, Edinburgh, Newcastle, Leeds, Sheffield, Manchester, Liverpool, Birmingham, Nottingham, London, Bristol and Brighton, and online.

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