Fellows announced that over £75,000 of goods were appraised at the auctioneer’s first ever virtual valuation day.
Over 50 people joined six valuers from across the world at the virtual event on 28 April, where over £75,000 worth of watches, jewellery and designer handbags were appraised throughout the day.
Using the video software Zoom, interested customers could have a one-to-one video chat with Fellows’ specialists, who then provided valuations on their items of jewellery, watches and designer accessories.
The service was offered free of charge, with appraisals “operating” in the exact same manner as if they were face-to-face.
The auction house said it has received “amazing feedback” for the event, and said the high-demand “provided a boost” for the independent, family-run business who are now offering virtual valuations at a time to suit their clients.
Alexandra Whittaker, the project’s lead, said: “We are thrilled with the amount of people who were interested in our first virtual valuation day.
“It was a huge success and the specialists at Fellows all pulled together to provide a fun day with lots of items consigned.”
She added: “We are able to offer our customers a service for free which is no different to a face-to-face valuation.
“Hopefully, more customers in the future use this service as we continue to consign lots more beautiful items to our auctions.”
Fellows’ recent online, timed-only auctions have also broken house records for the number of bidders. It is seeing a large increase in traffic on its website, and recent auctions have achieved sold-rates above the 80% mark.