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A new independent jewellery store, Wilbrahams, has officially opened in Chorlton, Manchester

The retail outlet has been opened by master jeweller Alexander Filippidi, returning to where he first started his work in Chorlton within Charmers Jewellers, and his partner Heather Williamson.

Wilbrahams of Chorlton received financial help from Manchester High Street Innovation Fund and Blue Orchid, alongside a considerable investment from Filippidi and Williamson.

Williamson told Jewellery Focus: “We are delighted to be an independent fine jeweller offering a competitively priced product, knowledge and personal service. Our aim is to draw customers away from the Trafford Centre and back to the local High Street.”

The store will sell ranges of affordable diamond jewellery, bespoke engagement rings, fashion pieces as well as a small amount of pre-owned items.

Wilbrahams of Chorlton is located between Chorlton Bookshop and Croma Restaurant and can be recognised by its original folk art sign above the store, which is over 70 years old.

 

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