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Expansion

Expansion in the jewellery trade signifies strategic growth—whether through entering new geographic markets, launching additional retail outlets (including concessions and pop-ups), diversifying product lines, or broadening online presence. Such developments reflect consumer confidence, brand ambition, and supply-chain agility. Jewellery Focus delivers in-depth, trade-focused coverage of expansion activity across the UK market, spotlighting growth strategies from fledgling designers, established retailers, and manufacturers. We report on site selections, financing approaches, digital vs. physical channel decisions, logistical scaling, and performance measurement. Our analysis supports jewellers, brand teams, distributors, financiers, and suppliers in evaluating risks and opportunities tied to growth initiatives and in executing sustainable, profitable expansion plans.

  • Jul- 2025 -
    4 July
    RetailersKit Heath secures new listing with T.H. Baker

    Kit Heath secures new listing with T.H. Baker

    Kit Heath has secured a new retail listing with T.H. Baker, a long-established name in the UK jewellery sector. The partnership marks a further step in Kit Heath’s expansion, bringing its sterling silver jewellery collections into T.H. Baker’s curated brand portfolio.  The jeweller has traded in the UK for over…

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  • Jun- 2025 -
    30 June
    RetailersAbelini opens second store in Hatton Garden

    Abelini opens second store in Hatton Garden

    Jewellery brand Abelini has opened a second store in Hatton Garden today (30 June), expanding its presence in London’s historic jewellery district. The new shop marks a milestone for the family-run business, which has built a following for its bespoke, mid-priced pieces. It joins the company’s existing showroom and online…

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  • 18 June
    DesignersDe Beers London appoints Emmanuelle Nodale as brand CEO

    De Beers London appoints Emmanuelle Nodale as brand CEO

    De Beers has announced the appointment of Emmanuelle Nodale as the new brand CEO for De Beers London. This appointment comes as the brand enters a new phase of global expansion and strategic evolution as part of the Group’s Origins strategy. With over 20 years of expertise in shaping and…

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  • 12 June
    RetailersMy Jewellery partners with Freshstream to support international growth

    My Jewellery partners with Freshstream to support international growth

    Freshstream Investment Partners has announced a strategic partnership with Dutch jewellery and lifestyle brand My Jewellery to accelerate its international expansion. The investment will see Freshstream work alongside founder and chief executive Sharon Hilgers and chief financial and technology officer Vilmar Bliekendaal, who will continue to lead the business. My…

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  • 3 June
    CrimeUK Protection joins SaferGems as affiliate sponsor

    UK Protection joins SaferGems as affiliate sponsor

    SaferGems, a UK-wide initiative combating crime in the jewellery, pawnbroking, arts and antiques industry, has appointed security specialists of UK Protection Ltd as an affiliate sponsor in a two-year deal. The initiative is founded and funded by the National Association of Jewellers and TH March and hosted by the British…

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  • May- 2025 -
    28 May
    RetailersAinsworth Jewellers expands with London office

    Ainsworth Jewellers expands with London office

    Ainsworth Jewellers has announced the opening of its new office in the heart of London’s jewellery quarter at 100 Hatton Garden. The location will serve as a private, appointment-only office for consultations, bespoke design services, and exclusive viewings, offering clients a discreet and elegant environment in which to make meaningful…

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  • 13 May
    RetailersJewells partners with Hammerson to launch UK rollout

    Jewells partners with Hammerson to launch UK rollout

    Hammerson has announced the signing of four Jewells stores across its UK destinations in a major new partnership with the new jewellery brand.  As the largest multi-signing with any single UK property owner, Jewells’ decision to partner with Hammerson on the roll-out of its casual luxury jewellery business underscores the…

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  • Apr- 2025 -
    25 April
    RetailersLaings appoints new head of retail

    Laings appoints new head of retail

    Luxury jeweller Laings has appointed Andrew Cleghorn as head of retail as a continuation of its multi-year expansion and development plans. Cleghorn’s role will see him leading Laings’ seven retail locations in Glasgow, Edinburgh, Cardiff and Southampton. Coming from a rich retail background, with over 40 years of experience, he…

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  • 22 April
    RetailersBvlgari opens ‘largest’ single-branded jewellery manufacturing site

    Bvlgari opens ‘largest’ single-branded jewellery manufacturing site

    Bvlgari has officially inaugurated the expansion of its ‘Manifattura in Valenza’ site, now the “largest” single-branded jewellery manufacturing site in the world, spanning 33,000 sqm. The expansion aims to double the site’s production capacity by 2029, creating over 500 new jobs, and houses the Scuola Bvlgari: the maison’s first publicly…

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  • 16 April
    RetailersMonica Vinader to open first Manchester boutique

    Monica Vinader to open first Manchester boutique

    Demi-fine jewellery brand Monica Vinader has announced the opening of its first boutique in Manchester on 2 May 2025. Located at 58 King Street, M2 4LY, the new store marks an important milestone in the brand’s UK expansion, offering an immersive shopping experience for the local community. The decision to…

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