IJL KickStarter Marina Skia wins People’s Choice Award

Jewellery designer and International Jewellery London (IJL) KickStarter Marina Skia has been voted by the industry as the winner of the exhibition’s eighth ‘People’s Choice’ award.

Skia, who is currently an artist in residence at Sir John Cass, London Metropolitan University, will receive a free stand in the IJL Design Gallery in 2017.

She was handed the award after a successful social media campaign in which she identified people and organisations with large groups of followers, mainly through Facebook, to engage their support of her campaign.

This included several fashion bloggers as well as Cass students, staff and friends on Facebook.

Sam Willoughby, event director, said: “Many congratulations to Marina who mounted a very successful social media campaign. A big thank you also to the industry for their considerable support which has helped promote all of this year’s KickStarters.”

Skia’s jewellery is inspired by nature and is characterised by geometry, clean lines, and an emphasis on detail.

She added: “I am delighted and honoured to win the People’s Choice Award. The competition provided the perfect opportunity to promote my work to a bigger audience and winning it is a great step forward for my brand.

“I was so surprised by the enthusiasm and support I received during the campaign and am very grateful to all who helped me win the People’s Choice Award.”

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