Andre Michael has reported “record sales” for its tennis bracelet range and now forecasts that the sales momentum will continue throughout the Christmas period.
The tennis bracelets are priced to enable retailers to sell them in the £1,000- £1,200 range, with the coloured gemstone bracelets selling well at around £2,500 to £3,000.
Andre Michael said: “Retailers are responding to our classic designs made to high quality standards as jewellery customers express pent-up demand. We are now seeing all-time high sales in this segment.”
The company added: “We have hit a sweet spot for retailers who can sell our price-conscious tennis bracelets at around £1,000 each.
“Bracelet sales for everyday wear have been running really well across the board, and we have seen a number of repeat sales to retailers in recent months.”