F.Hinds launches BBC Children in Need collection
The items will be available instore and online, with 35% from sale of each product to be donated to BBC Children in Need
F.Hinds has announced the release of its limited-edition Pudsey Bear collection in partnership with BBC Children In Need launching this week.
This year’s collection will be launching in all F.Hinds and Chapelle stores across the UK on 21 October and includes a trinket box, alarm clock and a money box in the shape of Pudsey. The items will also be available online, with 35% from sale of each product to be donated to BBC Children in Need.
F.Hinds’ partnership with BBC Children in Need started in 2021 by selling Pudsey pin badges across stores, and accepted donations on behalf of BBC Children in Need to support children and young people across the UK.
F.Hinds and Chapelle will be accepting donations and selling Pudsey pin badges throughout October and November.
Natasha House, project leader and head of marketing, said: “We are so excited to be releasing our very first range of products for BBC Children in Need. The charity is close to all of our hearts, and we are so happy to give it the focus that it deserves. We can’t wait to see how the funds from this partnership will go on to support the lives of children and young people.”
Claire Hoyle, BBC Children in Need commercial director, added: “Together with partners like F.Hinds and Chapelle, BBC Children in Need can inspire the nation to come together and support our work to provide a better and more positive future for children and young people.
“The 2022 Pudsey Collection captures the spirit of BBC Children in Need and will make a great impact on the high street.”
BBC Children in Need currently supports over 2,300 local charities and projects in communities across the UK that are helping children and young people facing a range of disadvantages.
