Advertisement
FeaturesNewsVoice On The Highstreet

Voice on the High Street – Annie Haak

NAME: Annie Haak Designs
LOCATION: Petersfield, Hampshire  
YEAR ESTABLISHED: 2009
NUMBER OF STAFF: 16-20
WEBSITE: www.anniehaakdesigns.co.uk

When was Annie Haak founded?
Annie Haak was founded in 2009 when Annie’s husband Johnny was involved in a motorcycling accident on the tropical island of Bali. Annie flew out to Bali to be by his bedside and this is where she began to design the Guardian Angel Charm to help calm her mind and protect her husband. She named the charm ‘My Guardian Angel’.

What kind of jewellery do you sell?
Sterling silver, gold and rose gold plated stacking bracelets, charm bracelet, rings, necklaces and earrings. Handcrafted in Bali and hand-threaded in the UK.

What influenced your decision to do bespoke bridal jewellery?
We wanted to create something truly unique and meaningful for a bride, bridesmaid and mother of the bride to treasure for a lifetime. The idea to personalise with a choice of Swarovski crystals to match your colour scheme and also engrave with the wedding date or initial(s), we felt was so important and distinctive.   

What makes you stand out from your competitors?
We pride ourselves on design, quality, price and outstanding customer service. Our jewellery is handcrafted with love and each and everyone in the Annie Haak family believes in the same values which shows through our products.

How to you keep up with the changing trends?
We are always being inspired by our daily surroundings but Annie doesn’t usually follow trends as such, she takes inspiration from her travels and the people she meets.

What’s next for Annie Haak?
We always set our sights high at Annie Haak; no dream is ever too big. We live by our motto ‘Dream Believe, Achieve’. We do have a few big plans in the pipeline… you will have to watch this space!

Advertisement

Back to top button