It is the first mono-brand boutique to be launched outside of Asia and the Middle East, and will be sited in the Westfield Shopping centre in Shepherd’s Bush, London.
The boutique will feature a range of men’s and women’s timepieces from the Swiss watch brand, including a range of classic, sport, diving and heritage inspired watches.
Craig Bolton, executive director at The Watches of Switzerland Group: “We’re thrilled to announce that the first Tudor boutique in the United Kingdom is set to open its doors in 2020 as part of our store expansion plans, which we’re confident will be a thriving business for the brand.”
He added: “We take great pride in working with our brand partners to showcase their products and stories in the most authentic and engaging way possible.”
A Tudor spokesperson said: “Tudor are excited to work with long standing retail partners, The Watches of Switzerland Group to open our first mono-brand boutique in Europe. This will further cement a strong presence in London for Tudor as well as expand our brand awareness and network.”
The boutique is set to open in the new year.