Betts Metal Sales to reopen jewellery counter

Betts Metal Sales has announced the reopening of its Birmingham jewellery quarter trade counter for business.

The family-run firm has announced that its premises in Spencer Street will be open to the public, following the latest national coronavirus lockdown.

Despite the current Tier 3 restrictions in Birmingham, the Betts Metal Sales said its trade counter will “remain open” until Christmas shutdown begins on Friday 19 December.

The company said it will continue to offer order and collection services to customers, as well as online and rapid postal delivery.

Betts Metal Sales offers a “complete service proposition” to jewellers, including refining services and a wide range of products and sundries such as grain, sheet, wire, bullion, wedding rings, jewellers’ tools and bespoke investment products.

The company is part of the historic Betts Group, the oldest precious metal refining and dealing business in the UK.

Its sister company, Betts Environmental, has reportedly operated at near “full capacity” during both periods of national lockdown, whilst Betts’ refining and manufacturing facilities in Buxton remained fully open.

Charlie Betts, managing director, Betts Group, said: “We are delighted to reopen our trade counter in Birmingham. The team is continuing to provide a covid-safe environment with safety measures in place, in line with the latest government guidelines.

“We know that many of our loyal customers are small business owners and independent retailers who rely on us, so it’s important that we can service their needs in a variety of convenient ways in-store and online.”

He added: “As a business that has thrived on relationships for over a quarter of a millennium, we’re very much looking forward to seeing customers in person again.”


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