Marketing

De Beers Group launches ReSet Forever Love collection

De Beers Group has announced it is to launch a new collection named ReSet Forever Love designed by three emerging…

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NDC partners with Lorraine Schwartz on new diamond initiative

The Natural Diamond Council (NDC) has partnered with US jewellery designer, Lorraine Schwartz, for its Emerging Designers Diamond Initiative. The…

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Forum Jewellers to offer free Valentine’s proposal ring

Forum Jewellers has launched a free proposal ring campaign to celebrate this year’s Valentine’s Day. The retailer is offering customers…

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Signet welcomes ‘strong’ holiday trading

Signet Jewelers has reported a period of strong trading over the holiday season, with total sales reaching $1.8bn (£1.3bn), flat…

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BlueRock production increases 10% in 2020

BlueRock has announced that in 2020 the number of carats produced increased by 10% to 15,371 carats from 14,033 carats…

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Alrosa joins Shanghai Diamond Exchange

Alrosa has announced it recently became a member of the Shanghai Diamond Exchange (SDE), a move which will see the…

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Jonathan Kendall to step down from De Beers role

De Beers Group has announced that after 20 years with the business, Jonathan Kendall the head of industry services and…

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TJA-Connect launches virtual trade show

TJA-Connect has held the soft launch of its first international virtual trade show for suppliers, with the event “gaining attention…

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NAJ encourages jewellers to register for Kickstart Scheme

Jewellers across the industry who are looking to register an interest in the government’s Kickstart scheme can do so with…

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The new ‘conscious consumer’ and how brands can impress them

Locking down the world for months was bound to leave a lasting legacy on society. One of the most positive…

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