Marketing
Effective marketing is essential for success in the UK jewellery industry, helping retailers, designers, and suppliers connect with customers and stand out in a competitive market. From digital strategies and social media campaigns to traditional advertising and in-store promotions, the landscape is constantly evolving. Jewellery Focus delivers expert coverage on marketing trends, case studies, and insights tailored to jewellery trade professionals. Our reporting explores how businesses across the supply chain are leveraging marketing to drive sales, build brand loyalty, and adapt to shifting consumer behaviours.
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Jan- 2016 -20 JanuaryAppointments
NAJ to propose Simon Johnson as chairman
The National Association of Jewellers (NAJ) saysย its current vice-chairman and co-owner of retail jeweller Marmalade, Simon Johnson, will be proposed as its new chairman at the next annual general meeting. At the associationโs first meeting of 2016 – held on 14 January at the Birmingham Assay Office – current NAJ…
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18 JanuaryEconomy
Footfall across the UK down 2.2% in December
Footfall in December was down 2.2% on the same time last year as consumers turned to e-commerce for their Christmas shopping. Thatโs according to the latest British Retail Consortium (BRC) and Springboard Footfall and Vacancies Monitor, which found the 2.2% decline was marginally lower than the 2.1% decline in November,…
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7 JanuaryRetailers
Signet Jewelers reports Christmas sales growth of 5%
Jewellery retail giant Signet Jewelers has reported a 5% increase in total sales over the Christmas period when compared with the previous year. The US-based group, which is the parent company of UK retail brands H Samuel and Ernest Jones, also reported a growth in same-store sales of 4.9% during…
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Dec- 2015 -23 DecemberAdvice
10 tips for increasing online sales
Weโve all heard about how important it is to generate engagement and drive traffic to your website. However, while racking up a large amount of visitors to your site is a great start, the number of people that convert into actual sales needs to be as equally impressive before you…
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23 DecemberAnalysis
RIDING HIGH: Will the gold price ever return to its pre-recession levels?
This year has been defined by a sense that we have finally escaped the clutches of recession. But with Chinaโs growth slowing dramatically and stock markets gripped by panic in recent weeks, some are suggesting weโre on the verge of another, much worse, crash. MICHAEL NORTHCOTT explores where we currently…
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14 DecemberEditor's Blog
Every reason for Christmas cheer
The industry has done a good job of holding steady and ending a decade of contraction this year. The hallmarking figures graph โbottomed-outโ showing modest but definite increases in almost every month of the last 12. If you take the year-to-date from the latest figures available, we are only down…
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9 DecemberEvents
Jacobs the Jewellers named UK’s ‘best jewellery retailerโ
Jacobs the Jewellers in Reading has been named the UKโs โRetailer of the Yearโ at the first-ever National Association of Jewellers (NAJ) awards. Jacobs, which won the award at the 80th Benevolent Society Ball held in Solihull on 3 December, was selected from a shortlist of five companies through a…
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4 DecemberTaking Stock
GVUK: Gemvision to launch CounterSketch International
Get Ready for a New Way to Create Bespoke Jewellery Personalisation has become the norm and bespoke jewellery design is at the heart of this. In January Gemvision will launch CounterSketch International allowing you access to over a thousand fully adjustable parametric CAD files, then to download that file model…
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Nov- 2015 -30 NovemberEconomy
Black Friday footfall down as shoppers turn to online
E-commerce stole the show over the Black Friday weekend as retail footfall fell unexpectedly across the UK, according to retail footfall analyst firm Springboard. Footfall across retail destinations in the UK for the weekend as a whole was down 9.6% compared with the same period last year, as shoppers increasingly…
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30 NovemberEvents
IJL opens annual KickStart programme for entries
International Jewellery London (IJL) has announced that its annual KickStart mentoring programme is opens for entries. The initiative, which welcomes entries from young jewellers and emerging talents, will see 10 winning designers offered the chance to exhibit their products in a designated area at IJL 2016 for free. Supported by…
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