Marketing
Effective marketing is essential for success in the UK jewellery industry, helping retailers, designers, and suppliers connect with customers and stand out in a competitive market. From digital strategies and social media campaigns to traditional advertising and in-store promotions, the landscape is constantly evolving. Jewellery Focus delivers expert coverage on marketing trends, case studies, and insights tailored to jewellery trade professionals. Our reporting explores how businesses across the supply chain are leveraging marketing to drive sales, build brand loyalty, and adapt to shifting consumer behaviours.
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Jun- 2024 -20 JuneTrade Organisations
BATF and NAJ unveil executive appointments following AGMs
The British Allied Trades Federation (BATF) and the National Association of Jewellers (NAJ) have appointed a new CEO, president, chair, board directors and National Committee members across both organisations.ย During their annual general meetings which took place on 6 June 2024, at the Tower of London, professionals representing all the…
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19 JuneTrade Organisations
Goldsmithsโ Centre announces business catalyst grant recipients
The Goldsmithsโ Centre has announced the five emerging jewellery and silversmithing businesses which have received the first round of business catalyst (small) grants in 2024. The five businesses which will receive ยฃ1000 each are; Scarlett Cohen French, Ozlem Gunes, Megan Brown, Emma Wilson and Alice Fry. The recipients were chosen…
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3 JuneManufacturers
De Beers unveils โOriginsโ strategy to enhance and revitalise natural diamonds
De Beers Group has unveiled its new five-year Origins strategy to enhance value across its business from mining through to retail. The business will be streamlined and investments will be focused on high return projects in core upstream assets, midstream technologies, natural diamond retail and synthetic diamond technology solutions. As…
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May- 2024 -17 MayRetailers
Pandora launches new Pandora Essence collection
Pandora has announced the global launch of Pandora Essence, a new contemporary and sculptural collection inspired by the โbeauty and simplicityโ of organic shapes from nature. The 50-piece collection is designed to be worn every day and features rings, necklaces and a wide variety of earrings. Pandora Essence is crafted…
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2 MayRetailers
Pandora raises revenue guidance amid 18% organic growth
Pandora has raised its revenue guidance to โ8-10%โ, up from 6-9%, following 18% organic growth in Q1 2024 with like-for-like (LFL) growth of 11% and network expansion of 5%. The group stated that continued momentum, helped by the early restaging of the brand and increased investments are elevating brand desirability…
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Apr- 2024 -30 AprilRetailers
Opsydia appoints new sales and marketing director
Diamond and gemstone security and traceability specialist Opsydia has announced the appointment of Jacqui Larsson to the position of sales and marketing director, effective immediately. As a London Diamond Bourse council member and a fellow of the Gemmological Association of Great Britain (Gem-A), Larsson brings to Opsydia nearly two decades…
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24 AprilDesigners
Giovanni Raspini to launch in China
Giovanni Raspini has announced that it is set to launch in China on Tmall, Alibaba Group’s e-commerce platform. This new partnership will allow Goivanni Raspini to bring its products directly to consumers in China. The Tmall platform will host some of the brand’s most popular collections, allowing the brand to…
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11 AprilRetailers
ASA upholds complaint against Skydiamond
The Advertising Standards Agent (ASA) has upheld a complaint against Skydiamond, for misleading marketing and advertisement of laboratory-grown diamonds. This ruling also applies to Stephen Webster’s marketing of Skydiamondsโ laboratory-grown diamonds. The ruling states that Skydiamond cannot use the terms โdiamondsโ, โdiamonds made entirely from the skyโ and โSkydiamondโ to…
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Mar- 2024 -26 MarchEconomy
Bumper Easter week to boost footfall by +6.6%
Footfall is forecast to rise by +6.6% across all UK retail destinations over the week of Easter, according to MRI Software. MRI said it anticipates that shoppers will โflockโ to retail parks this week to stock up on Easter essentials ahead of the weekend with the latter part of the…
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22 MarchAppointments
Pandora appoints new GM for British Isles and new CCO
Pandora has announced the appointment of Sonia Lopez Delgado as new general manager of British Isles (BRIS) from 1 July, the company’s second largest cluster. She currently holds the position as general manager of the Northern Europe cluster (NOEU).ย She joined Pandora in 2018 and has extensive experience within sales,…
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