Welsh jewellery brand Clogau has been appointed exclusive distributor for Endless Jewelry in the UK and Ireland.
Endless is the fastest-growing new jewellery brand worldwide, and in less than two years its range of leather bracelets and charms has entered 24 markets on four continents.
Ben Roberts, managing director of Clogau, said: “At Clogau we are very excited about the appointment as exclusive distributors for Endless Jewelry in the UK and Ireland. Endless is a brand with an amazing potential and has a dedicated, successful team led by Mark Faulkner, Endless Jewelry country manager and nine team members. We fully intend to retain this team, who like the rest of the organisation, was hit by the overwhelming global demand resulting in some supply chain issues.
“By being closer to the retailers, controlling the distribution and customer service, we, together with the Endless Jewelry management team, are convinced we will be able to take full advantage of the product’s potential. I think Endless and Clogau is the optimal mix and we are really looking forward to working together to make this partnership a success.”
Paul Moonga, CEO of Endless Jewelry, added: “We are very proud to appoint Clogau as our retailer in UK and Ireland. Being close to the retailer and thereby the market is a vital part of the Endless DNA, and working with Clogau in UK and Ireland will increase the focus on customer contact, supply chain management and the general relation to the market.”
Clogau has a proprietary IT system ready to roll out for the Endless Jewelry model, giving the Endless UK and Ireland sales team and its retailers full visibility of incoming inventory, downloadable invoices, and more to aid and support sales. The team will have this information available through the iPad ordering system as currently used by the Clogau sales team and retailers.
The global growth of Endless Jewelry has put pressure on the supply chain, and consequently delayed deliveries in the UK and Ireland, but through a significant investment in the supply chain by Endless Jewelry, and the investment by Clogau in inventory held by Endless Jewelry Ltd, orders will be fulfilled immediately from the head office in North Wales.