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Hatton Garden-based jewellery supplier Andre Michael has announced that it has launched its lab-grown diamond jewellery range in fancy shapes for retailers in the UK and Ireland.
The rings, earrings and pendants are available in D/E-colour with lab-grown diamonds starting from 0.50 carats. Recommended retail prices for the lab-grown diamond jewellery range start from £999 for the rings.
The retailer said it has “worked hard” to make sure there is no risk of mixing up natural and lab-grown diamond jewellery. The company has made absolutely sure that its manufacturing processes are watertight, so there is no risk of ‘cross-contamination’ between lab-grown diamonds and natural diamonds.
All of the lab-grown diamond jewellery in the collection is independently certified. The certification is engraved in the rings.
A statement from the company said: “We had a very positive reaction from retailers to the round shapes in our lab-grown diamond jewellery range, and so we decided to extend the collection to fancy shapes too.
“The value to the retailer is that the margins from lab-grown diamond jewellery sales are now very healthy, so we would urge retailers to order in volume, before margins fall as lab-grown diamond production is expected to pick up.”
