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Nicky Hilton launches personalised jewellery brand Theo Grace

Nicky Hilton launches personalised jewellery brand Theo Grace

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Fashion designer and entrepreneur Nicky Hilton has launched a new personalised jewellery brand, Theo Grace, inspired by her daughters and intended to mark life’s “most meaningful moments”.

Hilton, who co-founded the brand with a team of experienced jewellery entrepreneurs, said the range was designed to celebrate “love, joy, family and individuality” through customisable pieces including necklaces, bracelets and charms.

Named after her daughters Theodora and Lily-Grace, Theo Grace offers gold and silver designs that can be engraved with names, dates or photographs. 

The collection is aimed at a wide age range and is intended as both self-purchase and gifting jewellery.

The brand will offer capsule collections throughout the year, with Hilton contributing to the creative direction and design.

Hilton said: “I had long dreamed of creating a jewelry brand rooted in personalization and the emotional power of connection and love. Gifting is part of who I am – I’m always looking for meaningful, creative ways to show love and gratitude to the people in my life, whether it’s for big milestones or everyday moments: my kids, my family, my friends.

“I hope everyone can find that special gift that says ‘I love you’, ‘Thank you’, ‘Congratulations’, or any heartfelt message – with depth and individuality. I truly believe in the magic of gifting and doing it on your own terms.” 

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