Four certified Fairtrade Gold jewellers will come together to exhibit their Fairtrade Gold ‘showstopper pieces’ at London Fashion Week 2019, for the first time.
On 18-19 February, industry experts, celebrities and the public will be able to see examples of ethical jewellery from Natalie Perry, Rock Hound, Ute Decker and Cred Jewellery at an exclusive side-venue to the main catwalk, in Old Bond Street.
Cred Jewellery was one of the pioneers of lab grown diamonds and is a forerunner of ethical jewellery with its emphasis on using Fairtrade Gold and will display its new Macdesa collection from certified mines in Peru. Ute Decker’s minimalist architectural formed jewellery will also be shown to the public.
Natalie Perry will showcase pieces that evoke “bohemian elegance” designed and made in England from Fairtrade Gold. Rock Hound is an east London gemologist that uses gold sourced from small-scale artisanal gold mines certified by Fairtrade to create ts statement pieces.
David Finlay, programme partnerships manager at the Fairtrade Foundation, said: “For years Fairtrade and some very committed jewellers have fought for a position on the catwalk, and now is their chance to shine.
“We are pleased to support this event as it creates a platform for showing the best of bold British design, including a wide range of pieces made in Fairtrade Gold. For every gram of gold bought on Fairtrade terms, there will be a ripple effect down the supply chain. This is the year for ethical jewellery and fashion to come to the fore.”