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Launched in 2009, the People’s Bead competition is an opportunity for Trollbeads followers to try their hand at designing their own beads and be in with a chance to see their designs crafted by a professional Trollbeads designer.
This year is the first time that an entire themed collection has been created from a selection of winning designs, which were inspired by the theme ‘share your spirituality’.
Trollbeads’ marketing director Bettina Lovstrom Pedersen said: “We raised the bar and gave our customers a complex theme this year and they responded beautifully. The result is phenomenal.”
