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Kit Heath prepares launch of Valentine’s Day campaign

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Kit Heath is set to launch its Valentine’s Day campaign, introducing 14 new lines for its popular ‘Desire’ collection in preparation for the year’s romantic season.

The items will be available from the first week of January 2018, featuring a re-imagination of the groups iconic ‘lust’ heart, a classic heavy T-bar belcher chain necklace and bracelet set, a modern twin lariat and a beaded chain featuring the tactile heart in 18ct rose gold plate.

The highlight of the collection is the ‘lustrous’ capsule, a necklace made of strung strands of freshwater pearls in modern monochrome tones.

The capsule collection will feature fully in the new Spring/Summer 18 collection, due to launch in the latter half of january 2018.

Katie Nickelle, creative director, said: “Valentine’s day, 14 February, is Kit’s birthday, so each year we like to celebrate with a strong collection.

“We’re both excited and proud of the new profiles we’re introducing, it’s a true to style mixture of classic and modern designs which we think will resonate with our customers.”

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