Features
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Sep- 2018 -21 September
Voice on the High Street: David Clark
Tell us about WE Clark & Son’s history WE Clark & Son has a fantastic history, with its roots now going back four generations within the same family. WE Clark established his jewellery shop in Lewes, East Sussex in 1919 after marrying a beautiful hat model and deciding Lewes was…
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21 September
Sell to both bride and groom – Part III
Salespeople tell me why bridal couples can be difficult customers: ∙The groom acts less enthusiastic than the bride and won’t talk much. ∙Halfway through he gets up and leaves to look at watches. ∙She wants a larger diamond then he can afford. ∙She wants to look at every engagement ring…
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20 September
Why Valentine’s Day is more important than you think
Too many jewellers look at Valentine’s Day as just another day to sell more jewellery than they would on an average day. They prepare for it by making sure they have enough heart-shaped jewellery and perhaps more diamond stud earrings then usual and that’s about it. What a mistake. They…
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20 September
Setting up shop – Harrington Brookshaw Jewellers
Large jewellery brands are increasingly dominating the jewellery landscape, whether it be online or high street retail. In a highly competitive and very mature market, it is a brave step for an aspiring high street jeweller to focus on unbranded, but that’s exactly what newly-opened Harrington Brookshaw Jewellers has planned.…
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19 September
The wisdom that comes with age versus the enthusiasm of youth
It’s funny how grandparents often have a better relationship with their teenage grandchildren than the parents, I think it’s mutual respect of the differences between generations, whereas we expect our parents to be as cool as us. We wish dad would dance and listen to Radio 1 not 2. So…
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19 September
Brand Q&A: Anunnaki Jewels
Tell us about yourself and how you got into the jewellery industry. To begin with, I studied engineering at university for five years, and I was planning to try and join the military, but I decided that I wanted to stick with jewellery. While I was doing the engineering I…
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17 September
Voice on the High Street: Judith Hart
Name: Judith Hart Jewellers Location: Derby Year established: 1980 Number of staff: 66 Website: www.judithhartjewellers.co.uk How was Judith Hart Jewellers founded? It was established in 1980 by myself and two other members of staff. I had worked locally starting as a Saturday girl and over three years progressed to manager.…
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17 September
How to prepare for potential shoplifters
He saw it all the time when he went into jewellery stores in London, New York and Beverly Hills, he saw three and as many as five pieces of jewellery on a counter pad. To make it even worse the managers and even the sales assistants were either off the…
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14 September
Voice on the High Street: Suttons & Robertsons
When was Suttons & Robertsons founded? Suttons & Robertsons is one of London’s oldest active pawnbroking businesses with a focus on luxury goods. Our heritage of service began with Thomas Miller Sutton when he founded his pawnbroking business in 1770. Robertsons, established in 1797, was not far behind, and remained…
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14 September
Selling on returns
After the holidays most salespeople look at returns as a negative. They hope the other salesperson gets that customer. However, when they have to wait on that customer and hear: “I would like to return this,” they have trouble hiding their feelings and it shows on their face. It needn’t…
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