Marketing
Effective marketing is essential for success in the UK jewellery industry, helping retailers, designers, and suppliers connect with customers and stand out in a competitive market. From digital strategies and social media campaigns to traditional advertising and in-store promotions, the landscape is constantly evolving. Jewellery Focus delivers expert coverage on marketing trends, case studies, and insights tailored to jewellery trade professionals. Our reporting explores how businesses across the supply chain are leveraging marketing to drive sales, build brand loyalty, and adapt to shifting consumer behaviours.
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Nov- 2013 -26 NovemberEvents
Beaverbrooks named Rookie of the Year
Beaverbrooks has announced that global diamond jewellery brand Hearts on Fire has named it as 2013 Rookie of the Year. Beaverbrooks joined the Hearts on Fire family in September 2012 and received the award after embracing the brand’s global messaging. The company was also recognised as best-in-class among Hearts on…
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Oct- 2013 -31 OctoberInternational
Former Links of London boss appointed as Trollbeads CEO
David Riddiford has been appointed as the new chief executive officer for Trollbeads UK, just weeks after the Danish jewellery announced the acquisition of its UK distributor, Fable Trading. Riddiford, who was formerly chief executive for Links of London globally and Folli Follie in the UK, is currently non-executive director…
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Sep- 2013 -18 SeptemberManufacturers
Trollbeads acquires UK distributor Fable Trading
Trollbeads has acquired a majority stake in its UK distributor, Fable Trading. Fable Trading Ltd was established in 2005 as sole distributor for Trollbeads, the original Danish charm bead jewellery brand, for the UK and Ireland markets. Founding directors of Fable Trading, Sarah and Richard Morfoot, will maintain an interest…
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Jul- 2013 -22 JulyManufacturers
UK POS searches for best independent retailer summer window display
UK POS is running a competition to find the best window display of the summer, for Independent Retailer Month. The company, which manufactures electronic point-of-sale (EPOS) systems is asking independent retailers to send images of their window displays direct to its Twitter @ukposgroup, with a chance of winning £250 worth…
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Jun- 2013 -20 JuneCurrent Affairs
Draft Consumer Rights Bill cautiously welcomed by So Jewellery
So Jewellery says that it cautiously welcomes the measures taken to enhance consumer rights and make them easier to understand, as unveiled last week by Consumer Minister Jo Swinson.
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13 JuneDesigners
Ari D Norman launches new competition for young designers
Ari D Norman, the gift and jewellery design company, is launching the first annual ‘Looking Back to Step Forward’ design competition aimed at young designers, with the winning collection to be showcased at IJL in September.
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3 JuneRetailers
Laing delivers sparkling performance
Scotland’s oldest family jeweller, Laing the Jeweller Ltd, has reported a 42 per cent increase in profit, breaking the £1 million barrier for the first time despite the tough economic conditions.
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May- 2013 -20 MayEvents
The Assay Allstars prepare for charity run
On Sunday 2 June nine members of staff from the Birmingham Assay Office are taking up the challenge of the Great Midlands Fun Run 2013, which is a testing 8.5 mile course around the Sutton Coldfield area.
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9 MayEvents
Domino hails successful new Basel stand
Domino has described its new stand design at trade show Baselworld as having ‘certainly paid dividends’.
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1 MayTrade Organisations
BJA announces Members Day and AGM date
The annual general meeting of the BJA will be held at the Goldsmiths’ Centre in London at 2.30pm on 20 May, in addition to the organisation’s first ever Members Day.
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