Marketing
Effective marketing is essential for success in the UK jewellery industry, helping retailers, designers, and suppliers connect with customers and stand out in a competitive market. From digital strategies and social media campaigns to traditional advertising and in-store promotions, the landscape is constantly evolving. Jewellery Focus delivers expert coverage on marketing trends, case studies, and insights tailored to jewellery trade professionals. Our reporting explores how businesses across the supply chain are leveraging marketing to drive sales, build brand loyalty, and adapt to shifting consumer behaviours.
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Jun- 2013 -3 JuneRetailers
Laing delivers sparkling performance
Scotlandโs oldest family jeweller, Laing the Jeweller Ltd, has reported a 42 per cent increase in profit, breaking the ยฃ1 million barrier for the first time despite the tough economic conditions.
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May- 2013 -20 MayEvents
The Assay Allstars prepare for charity run
On Sunday 2 June nine members of staff from the Birmingham Assay Office are taking up the challenge of the Great Midlands Fun Run 2013, which is a testing 8.5 mile course around the Sutton Coldfield area.
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9 MayEvents
Domino hails successful new Basel stand
Domino has described its new stand design at trade show Baselworld as having โcertainly paid dividendsโ.
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1 MayTrade Organisations
BJA announces Members Day and AGM date
The annual general meeting of the BJA will be held at the Goldsmithsโ Centre in London at 2.30pm on 20 May, in addition to the organisationโs first ever Members Day.
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Mar- 2013 -28 MarchTrade Organisations
BJA launches mentoring programme to its membership
The British Jewellersโ Association (BJA) has launched a new website detailing its mentoring service to its membership.
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28 MarchManufacturers
WB The Creative Jewellery Group expands its Australian operation
WB The Creative Jewellery Group has appointed a group general manager for Australia as it looks to expand its operations in the country.
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25 MarchDesigners
Goldsmithsโ awards for Domino design duo
Designers from Dominoโs new product development team were awarded for their abilities at the recent Goldsmithsโ Craftsmanship and Design Awards.
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Feb- 2013 -21 FebruaryManufacturers
Dreyfuss Group announces new head of brand
Liz Sowden has been appointed as head of brand at the Dreyfuss Group.
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19 FebruaryTrade Organisations
Council approves ยฃ1.2m grant for the Birmingham Assay Office
Birmingham City Council has approved a ยฃ1.2 million European Regional Development Fund (ERDF) towards a new building for the Birmingham Assay Office.
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8 FebruaryTrade Organisations
Assay Office chief executive named โfundraiser of the yearโ
Chief executive of the Birmingham Assay Office Michael Allchin recently received the โFundraiser of the Yearโ award from charity, Cyclists Fighting Cancer.
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