Tag Heuer

Tag Heuer is a leading Swiss luxury watchmaker renowned for its precision engineering, bold designs, and strong brand heritage. With a significant presence in the UK jewellery and watch retail market, Tag Heuer’s product launches, marketing strategies, and retail partnerships are closely watched by industry professionals.

Jewellery Focus provides in-depth coverage of Tag Heuer’s activities, including new collections, store developments, brand collaborations, and insights into its impact on UK retailers, distributors, and the wider luxury segment. Our reporting helps trade professionals stay ahead of trends and business opportunities linked to this iconic brand.

Jun- 2023 -

7 June

Retailers

Cynera Rodricks

Beaverbrooks unveils £750k refurbished Derby store

Beaverbrooks has unveiled its £750,000 refitted Derby store with a new adjoining Tag Heuer Boutique in Derbion Shopping Centre, London Road, Derby. With an “extensive” diamond and bridal jewellery offering, the new store is offering shoppers its own brand diamond range, including the newly launched ‘Starlit’ a 15-piece collection representing…
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2 June

Retailers

Cynera Rodricks

Laings jewellers opens new Tag Heuer boutique

Family-owned luxury jewellers, Laings, has announced the opening of a new Tag Heuer boutique on Glasgow’s Buchanan Street. The news comes after Laings announced that it is investing £5m in a new flagship store in Rowan House on Glasgow’s Buchanan Street. The new store, which will open later this year,…
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Mar- 2023 -

24 March

Retailers

Cynera Rodricks

Beaverbrooks continues expansion with new boutique in Leeds

Beaverbrooks has invested over £650,000 in yet another store in White Rose Leeds and has introduced the shopping centre’s first Tag Heuer Boutique. The brand new store and the Tag Heuer Boutique is situated in White Rose Shopping Centre where shoppers have access to a selection of the luxury Swiss…
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21 March

Retailers

Cynera Rodricks

Beaverbrooks invests £900k to open new store and watch boutique

Family-owned national diamond, jewellery and watch retailer, Beaverbrooks, has invested £900,000 in its new upsized York store and has introduced the city’s first Tag Heuer Boutique. The brand new store and the Tag Heuer Boutique, is situated in York’s bustling Davygate, where shoppers have access to a selection of the…
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Feb- 2023 -

10 February

Retailers

Patrick Dunne

Watches of Switzerland falls short of expectations amid Christmas strikes

Watches of Switzerland has reported that its revenues increased 17% to £407m in the 13 weeks to January 29 this year, narrowly falling short of analysts’ consensus expectations of £425m. The company said its lower than expected sales growth was because of rail and postal strikes over Christmas and general…
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9 February

Retailers

Patrick Dunne

Tag Heuer to open first dedicated boutique in Birmingham

Tag Heuer has announced it has signed with Hammerson to open its first dedicated boutique in Birmingham and first store to feature a new design concept at Bullring and Grand Central. Located on the Bullring’s upper level opposite Sky and Breitling, the 1,400 sq ft standalone boutique aims to “further…
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Dec- 2022 -

23 December

Retailers

Patrick Dunne

Beaverbrooks opens new Cambridge store

Diamond, jewellery and watch retailer, Beaverbrooks, has opened its first store in Cambridge’s Grand Arcade Shopping Centre, aiming to bring “significant” investment in luxury retail ahead of the busy Christmas period. Creating 12 new roles and investing over £800k in the area, the retailer will also be opening the first…
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2 December

Retailers

Liam J Moran

Goldsmiths unveils refurbished Brent Cross showroom

Retail jeweller Goldsmiths has opened its newly refurbished showroom in Brent Cross complete with new mono-brand TAG Heuer boutique. Brent Cross, a premier shopping destination in North London, is home to over 120 fashion, beauty, and lifestyle stores. Jewellery from Gucci will be on display in the store, alongside an…
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Nov- 2022 -

23 November

Retailers

Liam J Moran

Beaverbrooks reopens Norwich store after refurb

Family owned jewellery retailer Beaverbrooks has reopened its Norwich branch following a £1.25m refurbishment for christmas. The refurbishment to extend the store and boutique has created a more “immersive” shopping experience and showcases the retailer’s jewellery expertise to customers. The store has also introduced an exclusive ‘bridal room’, where shoppers…
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Oct- 2022 -

28 October

Retailers

Jaskeet Briah

Beaverbrooks unveils £1.8m refurb at Merry Hill

Beaverbrooks has invested £1.8m into its Merry Hill store in the West Midlands, including an “extensive” refit and the introduction of a new luxury boutique. The existing Beaverbrooks store has undergone a refurbishment to create a more immersive shopping experience and showcase the retailer’s jewellery and watch expertise to customers.…
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