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Victoria

Victoria is a strategic London district for the jewellery trade—home to elegant boutiques, designer concessions, and high-footfall retail spaces serving commuters, tourists, and local professionals. Its blend of transport hubs, mixed-use development and affluent catchment zone positions it as both a premium sales location and a launchpad for emerging brands. Jewellery Focus delivers targeted coverage of Victoria’s trade landscape, including new openings and refurbishments, consumer demographics, promotional activity, partnership opportunities with nearby venues, and footfall analytics post-infrastructure upgrades. Our reporting equips retailers, designers, brand teams, and suppliers with actionable insights into store viability, location strategy, experiential merchandising, and market alignment in this key central-London area.

  • Nov- 2022 -
    15 November
    Product LaunchesHamilton & Inches launches new flora collection

    Hamilton & Inches launches new flora collection

    Hamilton and Inches has announced the launch of its new iteration of the Flora collection with its previous designs worn by Kate Middleton. The brand said the new collection comes after the original “soared in popularity” after the Princess of Wales wore the Flora drop earrings in 18ct yellow gold…

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  • Sep- 2022 -
    6 September
    DesignersHamilton & Inches launches luxury gold luna collection

    Hamilton & Inches launches luxury gold luna collection

    Fine jeweller Hamilton and Inches has announced the launch of its new luxury gold luna collection, hand-crafted entirely from recycled 18 century solid yellow gold. The collection is crafted and made in-house in the Hamilton and Inches workshops on George Street, Edinburgh, encapsulating design, materials and a sustainable approach to…

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  • Aug- 2022 -
    19 August
    RetailersAstrid & Miyu opens first regional store in Leeds

    Astrid & Miyu opens first regional store in Leeds

    Jewellery brand Astrid and Miyu has opened their first regional store in the UK, following a number of global and London-based openings in recent months. The store is located in the heart of the Victoria Quarter in Leeds. The two-storey space across 83 sqft including the ground floor and 1st…

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  • Jul- 2022 -
    15 July
    RetailersGoldsmiths unveils new Belfast showroom

    Goldsmiths unveils new Belfast showroom

    Goldsmiths has opened its first new concept showroom in Northern Ireland, at Victoria Square, Belfast. The new Goldsmiths showroom features a new interior design, as well as a line-up of luxury timepieces and fine-jewellery brands creating a retail environment of the future. It includes a newly introduced, large, dedicated Cartier…

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  • 12 July
    RetailersScott Henshall and Mark Lloyd combine to launch new range

    Scott Henshall and Mark Lloyd combine to launch new range

    Fashion designer Scott Henshall and jeweller Mark Lloyd have created and designed a new jewellery range, based upon heraldic and mythical creatures. One of the first pieces from the range was “The Filmcoin cuff” a gold bracelet that was worn by Lady Victoria Hervey at the 2022 Cannes Film Festival.…

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  • May- 2022 -
    25 May
    NewsThe Curious Gem expands pearl business with new acquisition

    The Curious Gem expands pearl business with new acquisition

    The Curious Gem Limited has announced it is expanding its pearl offering by acquiring the pearl business from Marcia Lanyon Limited, a London-based gem-dealer. Marcia Lanyon will also be passing on many of the suppliers that she has built relationships with over the years, which the Curious Gem said will…

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  • Apr- 2022 -
    19 April
    NewsTH March celebrates 135th anniversary

    TH March celebrates 135th anniversary

    TH March, the UK specialist jewellery insurance broker, is celebrating its 135th anniversary with an updated brand and an enhanced offering “to meet its customers’ changing needs”. Founded in 1887 by the son of a Hatton Garden diamond merchant, the firm made its name providing specialist jewellery and watch cover…

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  • Mar- 2022 -
    23 March
    RetailersHamilton & Inches launches its Craft Academy

    Hamilton & Inches launches its Craft Academy

    Hamilton and Inches has announced the launch of its Craft Academy as part of its ongoing support to young artisans in Scotland by investing in apprenticeships and training. The launch of the jeweller’s new academy includes two silversmithing internships, one of which is open to third year students studying jewellery…

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  • 2 March
    RetailersDNW to hold auction in collaboration with Queens of Mayfair

    DNW to hold auction in collaboration with Queens of Mayfair

    Mayfair Auctioneers’ Dix Noonan Webb has teamed up with nearby Queens of Mayfair for DNW’s auction. DNW holds four auctions of jewellery each year at their Mayfair salerooms, the next sale being Tuesday March 15, 2022. Highlights include a Columbian emerald and diamond necklace which is estimated at £12,000-15,000; a…

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  • Feb- 2022 -
    3 February
    RetailersJewels from private collection of Lady de Rothschild to be auctioned

    Jewels from private collection of Lady de Rothschild to be auctioned

    A selection of jewels from the private collection of Victoria Lady de Rothschild, will be offered alongside a special selection of silver and tableware from her collection, in Dreweatts Fine Silver, Jewellery and Pens sale on March 8 and 9, 2022. Among the highlights is a Modernist gold coloured disc…

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