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Online jewellery marketplace startup, JewelStreet.com, has secured a round of funding from the Government’s business agency, UK Trade & Investment (UKTI).
The undisclosed sum will be used to develop the firm’s search marketing strategy as well as its international fulfillment capability.
Rob Passmore, co-founder and managing director, said: “We are totally committed to providing our jewellery brands and designers with a truly international sales platform that will be a cornerstone of their export strategies. The UKTI funding will help us to map our global search strategy as well as develop new functionality which will enables our brands and designers to pick which markets they want to access.
“The support from UKTI is a great example of how the government is practically supporting British Business and it will directly speed up our international development plans.”
Danny Marinou, from the UKTI’s Digital Marketplace, which has been set up to help businesses grow their online reach into international markets, added: “JewelStreet is a fantastic example of a business ripe for our support. They have a clear strategy about which countries they wish to pursue growth in and how they should approach them.
“The company offers a unique and innovative platform for British jewellers to market and sell their products online; and now with the inclusion of reach into overseas markets, their proposition to the UK jewellery sector is a very powerful one.”
The UKTI funding follows an investment round of £465,000 late in 2014 and the appointment of Martin Belcher to their board of directors.
