Expansion
Expansion in the jewellery trade signifies strategic growth—whether through entering new geographic markets, launching additional retail outlets (including concessions and pop-ups), diversifying product lines, or broadening online presence. Such developments reflect consumer confidence, brand ambition, and supply-chain agility. Jewellery Focus delivers in-depth, trade-focused coverage of expansion activity across the UK market, spotlighting growth strategies from fledgling designers, established retailers, and manufacturers. We report on site selections, financing approaches, digital vs. physical channel decisions, logistical scaling, and performance measurement. Our analysis supports jewellers, brand teams, distributors, financiers, and suppliers in evaluating risks and opportunities tied to growth initiatives and in executing sustainable, profitable expansion plans.
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May- 2021 -4 MayManufacturers
Nusa expands into UK wholesale market
Nusa, a Balinese-inspired jewellery brand, has announced its expansion into the UK wholesale market. The firm has also revealed that it is on the search for retailers to partner with as stockists for its handcrafted silver jewellery collections. To entice potential collaborators, the brand said that it is available with…
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Apr- 2021 -15 AprilRetailers
Bucherer opens new boutique in Covent Garden
Bucherer has announced the opening of a new boutique in London’s Covent Garden district, unveiling a new chapter in its continued UK expansion. The new boutique is finished with materials such as bronze metal and locally sourced natural stone. Originally two shops combined, the square floor plan offers over 4,000…
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8 AprilRetailers
Signet acquires subscription platform Rocksbox
Diamond retailer Signet Jewelers has announced the acquisition of Rocksbox, a jewellery rental subscription platform for an undisclosed sum. Driven by the group’s “inspiring brilliance” strategy, the deal will provide Signet with a foothold and accelerated growth in the growing online service. Founded in 2012, Rocksbox allows subscribers to rent…
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1 AprilRetailers
Astrid and Miyu to launch new store in Notting Hill
Astrid and Miyu has announced it will be launching a new store in Notting Hill which will open on 15 April 2021. The launch will be the first of a run of openings by jewellers that falls in line with its “ambitious 2021 expansion” plan to build on its £10m…
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Mar- 2021 -18 MarchTrade Organisations
WDC and RJC announce cross-membership partnership
The World Diamond Council (WDC) and Responsible Jewellery Council (RJC) have announced a cross-membership partnership. The organisational cooperation is intended to increase knowledge sharing, pilot new initiatives, and extend the positive impact of both parties on communities involved in jewellery production. As part of the deal, an RJC official will…
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5 MarchDesigners
Alkemistry online sales soar 315%
Independent fine jewellery brand The Alkemistry has reported a “record” 315% growth in year-on-year e-commerce sales, despite the pandemic’s impact on business at its Floral Street concept store. In its latest update, the group said it was able to capitalise on shifting consumer trends during the period, as it noted…
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Jan- 2021 -18 JanuaryManufacturers
Lucara recovers 341 carat diamond from Botswana mine
Lucara has announced the recovery of an unbroken 341 carat top white gem quality diamond from its Karowe Diamond Mine in Botswana. The diamond was reportedly recovered over the holiday period from the milling of ore sourced from the south western quadrant of the South Lobe M/PK(S) unit. The recovery…
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13 JanuaryRetailers
BlueRock production increases 10% in 2020
BlueRock has announced that in 2020 the number of carats produced increased by 10% to 15,371 carats from 14,033 carats in 2019, despite the Kareevlei Diamond (KVD) mine being closed due to Covid-19 for a period of 50 days. The company’s processed tonnes increased by 25% to 402,000 tonnes from…
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12 JanuaryRetailers
Lucapa’s Mothae diamonds sell for £4.1m
Lucapa has announced that a parcel of 4,676 carats rough diamonds from the Mothae kimberlite mine were sold for a total of $5.6 million (£4.1m). The diamond sale marks the largest carat price received from the Mothae mine in its history with the company. The sale included a number of…
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7 JanuaryEvents
CuleM Watches launches January ‘Unsale’
Celem Watches has launched its January ‘Unsale’ this week which, in lieu of discounts, sees the brand doubling its donations to charity partners and accelerating the expansion of its CuleM Forest for each watch sold. The Swiss watch manufacturer has the initiative to set a new, sustainable standard for the…
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