Marketing

Q&A with Mads Ziegler, STORY

Can you give us some background on the company? I started the company in 2003 and worked as a sales…

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Businesses back Fairtrade foundation’s bridal campaign

Retailers, jewellers, designers, goldsmiths and casting houses have signed up to take part in the Fairtrade Foundation’s bridal campaign ‘I…

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Why you should join the Fairtrade goldsmiths scheme

One of the most frustrating things about CSR initiatives in any industry is the cost and effort involved in doing…

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GIA appoints new senior vice president of global development

The Gemological Institute of America (GIA) has announced the appointment of Anna Martin as the new senior vice president of…

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UKTI? Now THAT is a useful brand partnership

Corporate tie-ups are normally so much hot air and uselessness. But IJL’s decision to partner with UK Trade & Investment…

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Fairtrade goldsmiths scheme receives 100 applications in three months

100 small jewellers have applied to register as Fairtrade goldsmiths in the three months since the scheme was introduced. The…

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IJL announces major partnership with UKTI

International Jewellery London has announced a key partnership with UK Trade & Investment (UKTI) for this year’s show, in order…

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The luxury goods market is buoyant – it’s time to stop blaming the economy

When luxury goods giant LVMH announces that handbags and belts at £1000+ a piece are doing better than watches and…

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Tiffany CEO Michael Kowalski to retire in 2015

Tiffany & Co announced yesterday that its long-standing CEO, Michael Kowalski, will retire from the company at the end of March 2015,…

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10 Top Tips for Jewellery Retailers to Increase Online Revenue 

By Al Keck, the managing director of online retail specialists, Toinfinity. 1)      Analyse your data – Know your numbers, online marketing is accountable…

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