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Bucherer

Bucherer is Europe’s leading luxury watch and jewellery retailer, known for its prestigious boutiques, authorized representation of brands like Rolex, Cartier, and Tudor, and excellence in bespoke jewellery design. In the UK market, Bucherer’s strategic expansion and premium positioning influence trends in multi-brand retailing, high-value customer service, and curated watch and jewellery offerings. Jewellery Focus delivers comprehensive trade coverage of Bucherer’s UK operations—tracking new store openings and refurbishments, concessions, brand partnerships, appointment-based services, marketing campaigns, vintage and pre-owned sourcing, and customer experience innovations. Our reporting supports retailers, brand managers, distributors, and suppliers by providing commercial intelligence into Bucherer’s retail strategies, service standards, product selection, and impact on consumer expectations in the luxury segment.

  • Aug- 2023 -
    25 August
    RetailersBucherer

    Rolex agrees deal to acquire Bucherer

    Rolex has announced that it is set to buy fine jewellery brand Bucherer for an undisclosed amount. Rolex said the decision to buy Bucherer was made after the family controlling the retailer decided to sell. Current owner Jorg G Bucherer has no family succession and his wishes are to form…

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  • Jun- 2023 -
    15 June
    DesignersBucherer unveils rainbow creations

    Bucherer unveils rainbow creations

    Bucherer Fine Jewellery has unveiled its new summer collections all designed in rainbow colours. The pieces of jewellery in the B Dimension collection are characterised by a minimalist design. The new pieces include a unique bracelet, bangle, necklace, pair of earrings and a ring designed with iridescent coloured gemstones, each…

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  • 6 June
    DesignersBucherer unveils Inner Fire capsule collection

    Bucherer unveils Inner Fire capsule collection

    Bucherer Fine Jewellery has unveiled its new Inner Fire capsule collection designed by Hollie Bonneville Barden. The new collection includes eight unique pieces with dynamic mixed-cut diamonds. The idea behind the collection was to celebrate the “vibrant and free spirit of the Bucherer woman”. For the centre stones of each…

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  • May- 2023 -
    11 May
    RetailersBucherer announces partnership with Mytheresa

    Bucherer announces partnership with Mytheresa

    Luxury jewellery and watch retailer Bucherer has announced its partnership with luxury e-commerce platform Mytheresa. Bucherer said that the collaboration will expand the offering of fine watches and jewellery on the Mytheresa platform for its customers. As a first step, Bucherer has launched certified pre-owned (CPO) watches on Mytheresa Life…

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  • Apr- 2023 -
    3 April
    DesignersBucherer unveils Rock Diamonds collection

    Bucherer unveils Rock Diamonds collection

    Bucherer Fine Jewellery has announced the launch of its new line entitled Rock Diamonds. The line is unique as many of the pieces include trapezoid cut diamonds in them. The collection includes earrings, rings, necklaces and bracelets all with the trapezoid diamonds as well as other pieces of jewellery. Bucherer…

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  • Mar- 2023 -
    1 March
    DesignersBucherer launches the ‘Joy of Spring’ collections

    Bucherer launches the ‘Joy of Spring’ collections

    Fine jewellery designer Bucherer has launched a series of new pieces as part of its spring offering for 2023, titled “Joy of Spring”. The new pieces are based around “bright colours and flowing fabrics”, perfect for spring days. The Variato collection offers “infinite combinations creating the ideal piece of jewellery…

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  • Jan- 2023 -
    31 January
    DesignersBucherer unveils Valentine’s day range

    Bucherer unveils Valentine’s day range

    Bucherer has unveiled its range for Valentines day, including crafted rings from the Bucherer Fine Jewellery solitaire line and classic For the rings, made with diamonds and symbolising “affinity”, Bucherer said they incorporate an “innovative and enchanting design but can also rotate around its own axis thanks to a cleverly…

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  • Dec- 2022 -
    20 December
    RetailersBucherer announces acquisition of Danish jeweller Klarlund

    Bucherer announces acquisition of Danish jeweller Klarlund

    Bucherer has announced the acquisition of Danish jewellery retailer Klarlund. The takeover will come into effect 4 January 2023 with Bucherer taking over two boutiques and the Klarlund service centre. Bucherer hopes that the acquisition will allow it to expand its market share in Denmark. Klarlund was founded in 1947…

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  • Nov- 2022 -
    25 November
    RetailersBucherer Fine Jewellery unveils latest collection

    Bucherer Fine Jewellery unveils latest collection

    Bucherer Fine Jewellery has unveiled its latest release, The High Jewellery Collection, in a tribute to early Bucherer women, Louise and Wilhelmina, who laid the groundwork for the label. The collection encompasses six coloured gems and six diamond pieces which Bucherer said are “powerful instruments for its wearers to fashion…

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  • Jun- 2022 -
    7 June
    RetailersSascha Moeri to depart as Carl. F Bucherer CEO

    Sascha Moeri to depart as Carl. F Bucherer CEO

    Carl F.Bucherer has announced that CEO and general manager Sascha Moeri has decided to leave the company on June 30 2022, after 12 years in the role. Robert Ambord, who has been the art director of Bucherer Fine Jewellery since August 2021, and Sascha Moeri’s former deputy, Uwe Liebminger, will…

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